SOCIAL -EMOTIONAL ORIENTED COMMUNICATION AND WORKERS’ PRODUCTIVITY IN PROCESSING FIRMS.
Author(s): Department Of Business Management, Faculty Of Management Sciences, University Of Calabar, Calabar . Dr (Mrs) A. A. Usoro; Okorie Ogechi Lilian; Dr Nnenna Ukandu
Abstract
This study is on Social -emotional oriented communication and Workers‘ Productivity in processing firms namely Niger Mills Company Limited Calabar and United Cement Company Limited /Lafarge, both in Cross River State, Nigeria. Workers‘ productivity was measured by employee innovativeness and work time reduction. A sample size of 260 respondents derived through the use of Taro Yamane formular was proportioned between the two processing firms. The Human Relations Theory formed the theoretical base of the study. A 5-point likert like questionnaire was used in sourcing for information. Two hundred and thirty-eight (238) copies of the questionnaire were fully filled and retrieved. The two hypothesis formulated were tested with the simple linear regression statistic. The results of the analysis revealed that there is a significant positive relationship between social- emotional communication and employee innovativeness as well as work time reduction. It was therefore recommended that management should encourage social- emotional communication so that through identifying the social needs of workers and maintaining their social networks workers will be committed to constantly innovate. It was also recommended that social emotional communication should be encouraged by managers and that this will strengthen the bond among workers for team work thereby helping goal integration and productivity maximization
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